Category Archives: Trailer Rundown

Trailer Rundown: Thor: Ragnarok

These days, it is hard to get one’s cynical blood pumping over a superhero movie.

I’m still not getting my hopes up. But…

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The new teaser for Thor: Ragnarok dropped today, and boy is it a romp. Thor gets Continue reading Trailer Rundown: Thor: Ragnarok

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Trailer Rundown: It, Spider-Man: Homecoming, Valerian

Reboots. Sequels. Reboots of reboots that had sequels.

Then there’s Valerian and the City of Long Movie Titles. Oh, that’s a comic book adaptation? At least it looks pretty.

Luc Besson (“legendary director,” according to some marketing campaigns) has a new film coming out this year. Valerian and the City of a Thousand Planets (do the 1,000 planets have cities? do those cities have planets inside of them? we may never know).

Besson is best known for a great crime film, The Professional, and a slightly over-rated, imaginative science fiction cult hit The Fifth Element. He also made Lucy, but let’s not talk about it.

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Valerian looks like a spiritual sequel to The Fifth Element. The new trailer for the film, admittedly, looks quite beautiful on a computer generated level.

There is also no reason to believe that the film will hold up in Continue reading Trailer Rundown: It, Spider-Man: Homecoming, Valerian

Trailer Rundown: Death Note, Captain Underpants, My Cousin Rachel

What do a murderous notebook, a man dressed only in underwear, and a Gothic cousin who serves strange tea have in common? Well, nothing. But the movies that contain these premises have new trailers out. Let’s take a look at them, shall we?

Death Note is an upcoming Netflix original film. Based on the cult anime series, this Western adaptation stars Keith Stanfield, Nat Wolff, and Willem Dafoe. While we mostly only get a glimpse of Nat Wolff’s Light Turner (Light Yagami in the anime), save for one shot of Stanfield’s L and one off-screen line from Dafoe’s demonic Ryuk, the trailer does its job enticing the audience.

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The image of Stanfield, in particular, is a great one. On a red backdrop, his face partially concealed, it is an intriguing shot. The focus on Wolff is less promising, his lines and facial reactions coming off Continue reading Trailer Rundown: Death Note, Captain Underpants, My Cousin Rachel

Trailer Rundown: Wonder Woman, The Fate of the Furious, & Baby Driver

Movie trailers. Love them or hate them, they exist, and they are paratexts necessary to understanding how hype and expectation affects box office draw and the cultural capital of a product.

This week sees the release of a couple new ad spots for franchises we have already seen footage from: Wonder Woman, and The Fate of the Furious. And it also sees the front page IMDb attention of the trailer for Edgar Wright’s new action comedy (?) Baby Driver (a misleading title, to be honest).

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The trailer for Baby Driver makes the film feel like Wright’s least comedic film to date. The trailer does pause for a breather on a bit about a Mike Myers vs. Michael Myers mask mix-up. And the international trailer opens on a scene involving Continue reading Trailer Rundown: Wonder Woman, The Fate of the Furious, & Baby Driver

Trailer Rundown Super Bowl Edition: Transformers and Ghost in the Shell

We’ve made it folks. We have seen trailers belabor the point more and more over the course of the 21st century, slowly inching their way to three minutes in length (or more), revealing endings and plot twists because marketing departments don’t care about spoilers (money…they care about money).

We have seen trailers for trailers, which is to say snippets of a trailer that play at the beginning of a trailer just in case you forgot that you were about to watch a trailer and were about to click away from the video on Youtube. Studios that believe every internet-perusing teen is a coked-up ADHD mental case that can’t sit still for two seconds have both elongated the movie trailer and shortened it into what are essentially GIFs waiting to happen.

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Now we are on the verge of America’s most indulgent Holiday since Thanksgiving went out of style in the 1960s: the Super Bowl. Get your beer and your buffalo wings ready, because this Sunday we are about to get some Continue reading Trailer Rundown Super Bowl Edition: Transformers and Ghost in the Shell

Trailer Rundown: Logan, Power Rangers

Two new trailers hit the internet today. Both are second trailers for their respective films, and both presented a lot of new footage, for better or worse.

Case no. 1: Logan, trailer 2.

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This trailer is pretty great. Not only is the trailer almost completely new footage, but it sets the stage for the film’s March release very well. The first trailer was to set the tone. This one sets up the plot.

This trailer focuses mainly on Continue reading Trailer Rundown: Logan, Power Rangers

Trailer Rundown: Raw, ChiPs, and XX

Browsing across IMDb today, I stumbled across a trailer for a film I have been deeply anticipating in 2017. Next to the thumbnail for that trailer, I saw a trailer for a film I have no positive expectations for.

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CHiPs was an hour-long television show in the 70s/80s that followed two highway patrol men on their various interactions on the road. This year, we will be receiving a big-screen CHiPs remake starring Michael Pena and Dax Shepard (Shepard also writes and directs). And the film looks… Continue reading Trailer Rundown: Raw, ChiPs, and XX